Thursday, May 22, 2014

8-2 Blog: Best Practices




I chose the blog that is linked above because I love crafting, and so I wanted to use a blog that I have looked at in the past (Adams, 2012). This blog is very informative. For crafting purposes, this blog includes writing that is clear and grammatically correct, and the delivery of information, usually in an instructional manner, is always well written and easy to follow (Adams, 2012).
            In my opinion, the best practices to follow when creating a blog are to check three things. One is to check if the writing is something that person would be proud of if others read it. Many people seem to either not understand or not realize that information posted on the Internet can spread to areas that it may not have been intended to go, so it is important that people look at what they are posting, particularly with blogs, and realize that this blog could reach an audience that was not originally intended to see it. If people can look at their blogs and are proud of what they have written and would not mind others reading it, even others they may not be expecting to read it, then it has passed the first of the three things that are important to check for. The blog I chose to look at does this by never posting something that could hurt an audience member (Adams, 2012). Everything she posts could be read by anyone and it wouldn’t be an issue (Adams, 2012).
            The second thing that is important to check for is the intended information. Does the information that is being presented truly represent what the blogger wanted it to? Bloggers should try to read over their post from an outsider’s perspective. Do they still draw the same conclusion that they intended when writing it? If so, then it would pass the second check that I would use. Amy Adam's blog Lucykate Crafts does this by showing step by step instructions with pictures to ensure that her audience gets the message that she wants them to (Adams, 2012).
            Finally, even though bloggers may not be professional journalists, I would suggest checking the Journalist Code of Ethics (Society of Professional Journalists, 2014). The other checks that I mentioned are just informal checks done, but checking the blog post against the code of ethics is a much more formal way to check that what is being posted is in appropriate form, function, and substance (Society of Professional Journalists, 2014). Just because a blog is not technically held up to those ethical standards, does not mean that it cannot or should not be. Bloggers having a code of ethics to rely on, especially one that is perhaps more strict than a general one would be, allows bloggers to have a check over what information they are publishing to the Internet where it can be seen literally by anyone (Burton & Greenstein, 2011; Society of Professional Journalists, 2014). In this blog, Amy never breaks the code of ethics, so she is using good judgment about what she posts (Adams, 2012; Burton & Greenstein, 2011; Society of Professional Journalists, 2014).


References:

Adams, A. (2012). Lucykate crafts. [Weblog] Retrieved from http://lucykatecrafts.blogspot.com/p/about_15.html

Burton, B. & Greenstein, L. (2011, August 28). Food blog code of ethics. Retrieved from http://foodethics.wordpress.com/

Society of Professional Journalists. (2014). SPJ code of ethics. Society of Professional Journalists. Retrieved from http://www.spj.org/ethicscode.asp




You made an excellent point about blogs. They offer readers the opportunity to view work and writings from someone who has experience that the reader may not have. The blog that you wrote about is a good example of this. Do you think that her blog would be as successful if she just posted her own work and did not give advice to others? Do you think that inviting others to learn from a person’s experience is a best practice that every blog should use? It definitely is a way to get an audience to want to read a blog because free advice from someone who has experience is a motivating force. Perhaps with that in mind, it should be a best practice for bloggers to consider using.
After looking over the blog that I chose, I noticed that this blogger also sells her products on her blog, so her practice on her blog is very similar to the one that you wrote about (Adams, 2012). Amy also uses her blog to help others learn new information, but has an area that shows off her talent and that gains her customers (Adams, 2012).

Reference:

Adams, A. (2012). Lucykate crafts. [Weblog] Retrieved from http://lucykatecrafts.blogspot.com/p/about_15.html




Reply to Cathy: http://cathydoherty22.blogspot.com/2014/05/module-8-2-blog-best-practices.html?showComment=1400768073104#c7557611571604182397


While all of your best practice techniques are good ideas, I particularly liked the one mentioning to keep a blog up to date. I complete agree with you. Part of the reason that readers lose interest in blogs is because they are not up to date. In fact, the blog that I chose to analyze has not been updated for a month, and it has been something that has been frustrating for me (Adams, 2012). Readers do not want to constantly keep seeing the same old post when they visit a blog, and although I did not mentioned that in my post, I definitely think that it is something that should be considered a best practice for blogs. How often do you expect posts? I would say at minimum once a week would be ideal. What do you think?

Reference:

Adams, A. (2012). Lucykate crafts. [Weblog] Retrieved from http://lucykatecrafts.blogspot.com/p/about_15.html
 

6 comments:

  1. I agree that one of the most important practices when writing a blog is to create content that you are proud of. I believe this in itself encompasses many of the ethical codes that are held as standards for journalism and online content in general. For most people, if they can look at content they have created and are proud of that writing, they have used truthful and complete information. It is most likely content they themselves would want to be reading as a member of an online audience. This in itself is incredibly important to anyone looking to start a blog.

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  2. I love this blog link Krista! It's very unique and it lends itself to a creative personality that you seem to embody. I would be interested in knowing more about this blog site. I agree that it's important for a blogger to consider their articles and posts from an outsider's perspective. This helps audience members to connect and relate to what the post is about. Part of following the Code of Ethics for bloggers is to consider the sources for information and the target audience. If a writer is not thinking about these aspects of journalism when writing, they will be unsuccessful and unprofessional in their work.

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  4. Krista,
    This is a well written and thought out blog post. The best practices that you’ve included in this post are very important to a lot of readers. I personally, when reading a blog can be immediately turned off if the grammar and spelling is awful. I feel that if a blogger is going to post work online they should take the time to proof-read and ensure that they are presenting a solid piece of work. The third point is great as well, just because the code states that it is for journalism professional, does not limit it to that profession only. If a person is going to write for the public they should absolutely follow some set of guidelines.
    Best,
    Nina

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  5. Krista,

    I agree with your point about the instructional tone of the blog being an effective “best practice” for writers. While the blog, Lucky Kate Crafts uses an instructional tone, other blogs use an informal, opinionated tone to engage readers. Reporting information with integrity or “something to be proud of” is also critical to being accountable for the work a writer is publishing. According to the code, writers should abide by the same high standards to which they hold others and in your post you noted that many bloggers might not be professional journalists who abide by the journalists code of ethics. While bloggers frequently publish content independently, they still have an obligation as writers who owe a responsibility to their readers. One of the advantages of the rising popularity of blogs is that bloggers are beginning to redefine what form of media is considered professional. With more readers turning to blogs for information than ever before, writers must be mindful of fair reporting and ethics.

    Society of Professional Journalists. (2014). SPJ code of ethics. Society of
    Professional Journalists. Retrieved from
    http://www.spj.org/ethicscode.asp

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  6. You made a good point about intended information. Too often I think that writers may not effectively communicate exactly what it is they are trying to say. For a reader to misinterpret information I would venture is common. Disagreements erupt over information that is either unclear, vague or not communicated well enough to explain the topic without questions or doubt. Granted, a writer can't possibly predict every question a reader would have about what they write, but they can do their best to form messages succinctly and clearly - with intent - to provide the best information possible. Then, if there are any misunderstandings, clear them up right away to prevent continued speculation or confusion.

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